Omnichannel

Creative localisation solutions for global eCommerce

TOPPAN Digital Language is a leading provider of omnichannel international marketing solutions to global brands and eCommerce retailers with significant expertise in the luxury, fashion, beauty, apparel, footwear, accessories, consumer goods and sports categories.

We can review all of your on- and offline content to determine if you’re presenting a distinct and consistent brand proposition across all media and channels. We’ll help you choose the right approach for the platform, social network or channel – allowing you to reach the right audience, with the right message at the right time.

We provide a range of language consultancy and digital marketing services designed to enhance your brand proposition.

Depending on your requirements, we’re able to offer a bespoke service across all media and channels from website and email marketing content to legal contracts, HR documentation and online marketplace listings, allowing you to achieve high levels of quality and consistency across all of your channels. On top of that, we can seamlessly integrate your eCommerce platform to our translation management platform, STREAM, further improving efficiency and reducing costs.

We create bespoke teams of the best talent for each client, hand-picked from our network of 5,000 content strategists, project managers, tone-of-voice specialists and subject matter experts. This ensures that we select the most appropriate team of professionals for each client project while ensuring we have the cultural knowledge and expertise to engage with your target audience – regardless of their culture or language.

Our services

Website localisationLocalisation & CMS integration

We provide an API and out-of-the-box integration capabilities for all of the most popular eCommerce platforms – increasing efficiency and reducing the time and cost of your website localisation project.

TranscreationCreative translation service

We can adapt the translations of your product descriptions and editorial to ensure that your brand message is conveyed without the loss of style, tone or context regardless of the country, region or language you're targeting.

CopywritingCreative copywriting services

We help global eCommerce retailers find their distinctive voice and share their brand story with audiences around the world through exceptional, persuasive copywriting in over 90 different languages.


Product descriptionsLocalised product descriptions

We have developed a variety of online tools and eCommerce platform integrations that allow you to translate one product description or an entire product catalogue into over 250 languages at the click of a button.

Search marketingInternational SEO & PPC

From technical audits to keyword research and PPC ad copywriting – we offer a full range of search marketing services that will ensure that your site is visible on the most popular search engines in your target region.

Customer serviceLocalised customer communication

We can help you manage your customer communications across every one of your channels including your website, app, email, social media and even your customer service software such as Zendesk.


Why our clients choose us: the 3Ts of TOPPAN.

Talent

Talent

  • We strive to attract and develop the best talent in the industry for first-class service to our customers
  • We are intentional in creating a respectful, diverse, and ambitious team
  • We hand-pick native-speaking expert linguists and always pay them fairly
Technology

Technology

  • We build our tech with trusted expert advice for your industry content needs
  • Our proprietary tech platform, Stream, is easy to use and easy to implement
  • We continuously innovate with the most appropriate tech through a long-term approach
Tailored to you

Tailored to you

  • We partner with your team through consultative engagement
  • We focus on addressing your specific pain points with bespoke solutions
  • We deliver first-class service with operational excellence – quality, security, and on-time delivery
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