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Has Your Business Gone International Unintentionally?

Has Your Business Gone International Unintentionally?

Sometimes your business might receive orders from countries you may not have targeted. But a little preparation could help manage international expectations

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5 Ways to Implement Multilingual Call Centre Support

5 Ways to Implement Multilingual Call Centre Support

A call centre capable of multilingual support is vital if you want to meet and exceed your customer's expectations when they interact with your brand.

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The Rise of Collaborative Robots

The Rise of Collaborative Robots

Robot technology certianly isn't a fad. In fact, we’re actually in a new era of collaborative robots – or cobot if you prefer.

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Could the New Google Shopping Page Change Your Business?

Could the New Google Shopping Page Change Your Business?

Thinking of investing your budget into Google Shopping ads? We take a look at how to get started and look at some new features to help your brand.

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How Decoupling the Delivery Process Could Help Improve Customer Satisfaction

How Decoupling the Delivery Process Could Help Improve Customer Satisfaction

When it comes to cross-boarder eCommerce, creatively decoupling the delivery process can be a valuable tool to improve customer satisfaction.

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Is Instagram the New Facebook For Ecommerce Advertising?

Is Instagram the New Facebook For Ecommerce Advertising?

A few years ago there was little argument that Facebook was the best bet for social advertising. Now, studies show Instagram ads garner better engaement.

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How Your Brand Can Find Success on Tmall

How Your Brand Can Find Success on Tmall

Alibaba’s latest iteration of Tmall will see greater personalisation for the user and an attempt to integrate the offline and online experiences.

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How to Identify and Target Europeans Who Speak “Foreign Languages” At Home

How to Identify and Target Europeans Who Speak “Foreign Languages” At Home

The majority of consumers in Europe can speak their official languages when required to. The rate at which they speak it when at home tends to vary widely.

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Entertain, Engage and Sell: The New Rules of Social Ecommerce

Entertain, Engage and Sell: The New Rules of Social Ecommerce

Social eCommerce is widely adopted by retailers across the market, but how can brands effectively engage consumers to influence their purchasing decisions?

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How to Plan an Effective International SEO Strategy

How to Plan an Effective International SEO Strategy

We put together a list of 6 key best practices for your international SEO strategy to help improve your website's search ranking in your chosen market.

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Does My Company Need a Translation Management System?

Does My Company Need a Translation Management System?

A translation management system gives you greater control over your translations across workstreams and languages, speeds up turnarounds and reduces costs.

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How to Make Your Multilingual Content Stand Out on YouTube

How to Make Your Multilingual Content Stand Out on YouTube

YouTube is the second-biggest search engine in the world. We put together some tips on how to make your multilingual content stand out on the platform.

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How to Use Facebook’s New Dynamic Language Optimisation Ad Tool

How to Use Facebook’s New Dynamic Language Optimisation Ad Tool

Facebook’s new dynamic language optimisation ad tool now makes it easier for marketers to serve content in multiple languages.

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How to Manage Multilingual Reviews For Your Travel Website

How to Manage Multilingual Reviews For Your Travel Website

Multilingual Reviews are vital to the travel industry. So, what’s the best way to manage them and get the most out of every review that’s submitted?

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How to Build a Successful Multilingual Referral Programme

How to Build a Successful Multilingual Referral Programme

A multilingual referral programme could be the key to leverage your customer's natural appetite to recommend products or services.

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How Loss Aversion Can Boost Your Conversion Rate

How Loss Aversion Can Boost Your Conversion Rate

Loss aversion theory shows that any loss seems twice as painful to consumers as the same amount of gain. So how can marketers use this to their advantage?

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Why Language is Still a Barrier to Digital Payments Uptake in India

Why Language is Still a Barrier to Digital Payments Uptake in India

Could the lack of language inclusivity be the reason behind the tentative adoption of online payments in the Indian market?

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Will Digital Closets Have an Impact on the Fashion Industry?

Will Digital Closets Have an Impact on the Fashion Industry?

Digital closets will soon be a reality so people with stuffed wardrobes can keep track of what they own and make decisions on what to wear.

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The Rising Trend of Luxury Holiday Learning

The Rising Trend of Luxury Holiday Learning

Luxe holiday learning experiences are quite popular for wealthy travellers to learn anything from language photography, yoga, skiing or mindful breathing.

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How Shopee Caters to Diverse Southeast Asian Markets

How Shopee Caters to Diverse Southeast Asian Markets

Shopee, the app-based shopping platform is one of the Southeast Asia digital success stories that's quickly expanded across over 7 markets.

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