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Global law firms are increasingly using content marketing – particularly blogging – to demonstrate their expertise and raise their organisational profiles.

In order to improve scientific innovation, language inclusivity is now being encouraged by the scientific community when publishing new research papers.

We put together a list of 7 common factors to consider before you approach a language service provider to translate your website.

Text Expansion occurs when you translate content from one language to another and the translated text appears longer than the source text.

With voice search continuing to grow in popularity we unpack how you can adapt your voice search strategy for multiple languages.

Camping has become the new travel trend in China for young Chinese travellers and many overseas outdoor brands are eyeing the Chinese market.

Sportswear seems to be booming in spite of the recent pandemic. Particularly apparel aimed at home workouts, cycling and running.

As retail brands continue to invest in cross-border commerce, online language diversity will become essential to international growth.

As consumer behaviour changes, retailers need to be ahead of the curve in order to manage any supply chain issues.

As online privacy becomes more of a concern for internet users, what does this mean for advertisers who use third-party cookies?

Adapting the language in your travel marketing will help you connect to the emotional expectations of your customers' travel experiences.

When it comes to website design, people from different cultural backgrounds have different criteria for what is acceptable, and what is good.

Localising your digital projects at the design stage can reduce the complications associated with the project over its lifespan.

We take a look at the top mobile app localisation best practices you need to implement to reach new users without compromising functionality.

The recent pandemic has seen Nutricosmetics grow in popularity, but how will this new trend fare in the competitive beauty market?

Localising your eCommerce business isn't easy. But how do you garner trust in new markets to ensure consumers purchase your products online?

From international SEO to garnering local consumer trust, we take a look at what it really takes to localise your eCommerce business in China.

When it comes to payment options for consumers in new markets, familiar options in Western markets aren't always the best.

How will Skinimalism impact the Korean beauty market which is known for promoting the use of up to 10 products during your skincare routine?

Ecommerce localisation will allow you to effectively reach customers in different markets. But why does Ecommerce Localisation matter?