Without creativity, businesses risk their products becoming undifferentiated commodities. So how do businesses encourage and nurture creativity?
Read MoreOnline marketplaces can be a source for revenue for small businesses without their own websites or low marketing budgets but they’re not without their issues.
Read MoreEmerging markets are not only growing significantly but they’re becoming increasingly sophisticated, which is driving demand for legal services.
Read MoreThere's been an explosion in the number of London-based start-ups offering alternative ways of handling deposits and offering loans and mortgages.
Read MoreIt’s thought that sharing a common language can increase bilateral trade by between 75% and 170%.
Read MoreAs is the case with most trades, the film industry is becoming increasingly globalised in the modern age.
Read MoreYour approach may reveal whether you come from a monochronic culture – one that sees time as a linear concept – or a polychronic culture – one that sees time as cyclical.
Read MoreGoogle translate has long been an object of ridicule among professional translators, but machine translation technology is undoubtedly improving.
Read MoreVolkswagen's success is a good example of a how an international focus and highly localised marketing strategy can deliver exceptional results for global businesses.
Read MoreMore people are learning English as a foreign language than as a native one. It’s a powerhouse language whose attraction seems to outstrip other languages.
Read MoreMusic’s role in our evolution was as a foundation to communication behaviours rather some by-product of it.
Read MoreHow should teams that work remotely make the most of their situation?
Read MoreBuying ads through software and technology is more efficient than human-input methods, which involve negotiating with ad space suppliers and intermediaries.
Read MoreUnderstanding the unique conversion path in each of your markets is a key part of understanding your target audience, and hopefully maximising those conversions.
Read MoreRecreational drugs are known under a plethora of slang terms that parents and police officers often scramble to keep on top of.
Read MoreWe’ve come across so many informative infographics and handy interactive tools on the web recently that we felt it was time to share and celebrate them.
Read MoreSome people feel strongly that the classroom, or private study, isn’t sufficient to really get to grips with learning a new language.
Read MoreWhat does fluency really mean and at what point of language learning can you truly say that you become fluent?
Read MoreChinese consumers, or more specifically their newfound disposable spending power, are a serious target for the film and entertainment industry now scrambling to meet their desires.
Read MoreIn some parts of the world, such as America, smiling is much more common than in less emotionally expressive countries such as Japan.
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